# Use posting groups

A posting group is a saved set of accounts, such as all of one client's profiles. Start a post from a group and its accounts are selected for you. Bulk upload uses a group too.

Last checked: Oct 8, 2026 on the live app. Source: https://heropost.ai/docs/posting/posting-groups/

## How it works

A posting group is a named set of social accounts in a workspace, for example "Client A — all profiles" or "Instagram + Facebook". You use it in two places:

- **Starting a post:** pick the group, and the post is set up with the group's networks and every account in it selected.
- **Bulk upload:** every row of your CSV goes to the accounts of the group you choose.

In the left menu the page is called **Post Groups**; on the page itself and in menus it's **Posting Groups**. They're the same thing.

## Create a posting group

1. Click **Post Groups** in the left menu.
2. Press **Create Posting Group**.
3. Type a **Name**.
4. Choose the accounts: click their avatars, or open the arrow for the full list with **Select All** and, with more than five accounts, **Search**.
5. Press **Save**. The group appears on the page with its number of accounts.

[Screenshot: The Create Posting Group window with a name typed and the account list open, with Select All, Search and several accounts switched on]

- A group can mix networks: for example, a Facebook Page, an Instagram account and a LinkedIn Page.
- The list shows the accounts connected to the current workspace. Each workspace has its own groups.

## Start a post from a group

1. Open the post editor (**Content → Create Post**).
2. Click the arrow next to **New Post**, then **Posting Group**, then the group's name.
3. A new draft opens with the group's networks and all its accounts selected. If the group has more than one network, the post has an **All** tab to write once for all of them.

[Screenshot: The New Post menu open on Posting Group, listing groups and + Add Posting Group]

The accounts are copied into the post. After that, the post and the group are separate: you can switch accounts off in this post without changing the group, and changing the group later doesn't change posts you've already made.

No group yet? **+ Add Posting Group** at the bottom of that menu takes you to the **Post Groups** page.

## Use a group for bulk upload

In **New Post ▾ → Bulk Upload (CSV)**, choosing a **Posting Group** is required: each row of the file becomes a draft for the accounts in that group, on the networks that can take it. See [Bulk upload posts from a CSV](/docs/posting/bulk-upload/).

To import posts for different clients, make one group per client and upload one file per group.

## Edit or delete a group

- **Edit:** click the group's **⋮** menu, then **Edit**. Change the name or the accounts, then **Save**.
- **Delete:** **⋮ → Delete**, then confirm **Delete Posting Group?** with **Delete**. Heropost shows "Posting Group deleted". Posts made from the group aren't affected.

On a phone, the page is **Posting Groups**: tap **＋ New group** to make one, or tap a group to edit it. Deleting is done on a computer.

## Ideas for groups

- **One group per client or brand,** so a new post for them is one click away.
- **One group per network mix,** such as "Short-form video" (TikTok, YouTube, Instagram) or "Professional" (LinkedIn Pages).
- **One group per region or location,** such as all your Google Business Profile locations in one city.

## If it doesn't work

| What you see | What it means | What to do |
|---|---|---|
| **Save** is grayed out | The group has no name. | Type a **Name**. |
| A group isn't in the **New Post** menu | Groups belong to a workspace, and you're in another one. | Switch workspace at the top, or create the group here. |
| An account is missing from the group's list | It isn't connected to this workspace. | Connect it here first: see [Connect a social account](/docs/social-accounts/connect-an-account/). |
| **Schedule All** is grayed out with "Please select accounts for {Network}" | A network in the post has no account selected. | Select one, or switch that network off in **Posting Settings**. |
| Bulk upload: "Row 1: No accounts available in posting group" | The group you chose has no accounts. | Edit the group and add accounts, then upload again. |

## Questions

**Can I add a group to a post I've already started?**

No. Groups are used when you start a post. In an existing post, select the accounts in the account row instead.


**Can one account be in several groups?**

Yes. A group is only a saved selection, so the same account can be in as many groups as you like.


**Can Hero_Agent or my AI tools use posting groups?**

No. Name the accounts you want instead, for example "Post this to our Facebook Page and Instagram".


**Do posting groups cost anything or count toward my plan?**

No. Groups are free on every plan, and they don't count as accounts.