In short#
- One workspace at a time. Hero_Agent works in the workspace you have open, and nowhere else.
- It acts as you. It can only do what your role in the workspace allows.
- Drafts are automatic; going out isn't. It saves drafts on its own. Schedules, publishes, inbox replies and deletes wait for your Approve.
- Your conversations are yours. Teammates, including the workspace owner, can't read them.
What it can read#
| Area | What Hero_Agent sees |
|---|---|
| Social accounts | Names, handles, networks, follower counts as last synced, and which accounts need reconnecting |
| Calendar and posts | Drafts, scheduled, published and waiting-for-approval posts; whether each post went out on each network, and why one failed |
| Media Library | Your photos and videos, searchable by what's in the picture or by file name, and your Hero_Photo images with their prompts |
| Hero_Photo subjects | Your saved products, people and brand look, with their reference photos |
| Your brand | Brand voice, brand kit (colors, fonts, logos) and the facts saved about your business |
| Social Inbox | Comments, messages and mentions, network by network (table below) |
| Results | Analytics for Facebook, Instagram, LinkedIn, YouTube and Threads |
| Your plan | Actions used this month and your allowance |
| Your website | Only when you ask it to import your brand from it |
| This conversation | Your messages and its answers, about the last 40 messages of a long conversation |
Your brand voice and saved facts are part of every conversation. What you said in another conversation isn't, unless it was saved as a fact: ask Hero_Agent to remember it.
The Social Inbox, by network#
| Network | What Hero_Agent can read and reply to |
|---|---|
| Comments, mentions and direct messages | |
| Comments, mentions and direct messages. Replies to messages need the Instagram account linked to a Facebook Page. | |
| Comments only | |
| YouTube | Comments only. Replies attach to the top comment of the thread. |
| Google Business Profile | Review replies only |
| Threads | Replies and mentions |
| X | Not included: X isn't part of the Social Inbox. |
Replies are text only: they can't include pictures.
What it does with your files#
| You attach | Limits | What happens |
|---|---|---|
| Photos (PNG, JPG, WEBP, GIF) | Saved to your Media Library straight away. Hero_Agent looks at up to 4 photos per message. | |
| Videos (MP4, MOV, WEBM and other common formats) | Saved to your Media Library straight away. Hero_Agent can add them to posts; it sees their names, not what's in them. | |
| CSV or TSV files, or rows pasted from a spreadsheet | 200 rows a message, 2 MB a file, 3,000 characters a cell | Read in your browser. The rows go to Hero_Agent with your message, and each row can become a post. |
| Documents (.md, .markdown, .txt) | 3 a message, 200 KB each; the first 20,000 characters are read | Read as information about your business, not as instructions. What matters is saved as facts. |
| Excel or Numbers files | Not read | Save as CSV, or copy and paste the rows. |
Other file types aren't attached. Photos and videos stay in your Media Library even if you remove them from the message or don't send it.
What it can do, and what asks first#
| Hero_Agent can… | Asks first? | Cost |
|---|---|---|
| Save posts as drafts, one at a time or in batches, with text, title, first comment, link, date and pictures | No | 1 action per post |
| Edit a draft or scheduled post: text, title, first comment, link and time; pictures on drafts | No | Free |
| Schedule or publish posts | Yes | Free |
| Send a post for approval in a workspace that uses approvals | No | Free |
| Delete a post | Yes: "This can't be undone — confirm" | Free |
| Add photos and videos to your Media Library from a public link | No | Free |
| Make a picture with Hero_Photo, one at a time | No | 2 photo credits for a photo, 1 for a graphic |
| Save or change Hero_Photo subjects from your library photos | Only after outside content (below) | Free |
| Delete a Hero_Photo subject | Yes | Free |
| Save facts, brand voice and brand kit | Only after outside content (below) | Free |
| Mark inbox conversations read, done or bookmarked | No | Free |
| Reply to a comment or message | Yes | 1 action |
| Pass a problem to the Heropost support team, who reply by email | Only after you say yes | Free |
A text change applies to the whole post. When Hero_Agent changes the text, first comment, link or pictures of a post, every network gets the new version, even if you'd written a different one per network in the post editor.
How it treats other people's words#
Comments, messages, captions and file names come from outside the conversation. Hero_Agent reads them as information, never as instructions. Once a conversation has read such content, Hero_Agent also asks for your approval before it:
- saves facts about your business, your brand voice or your brand kit,
- saves or changes Hero_Photo subjects,
- passes anything to the support team.
So a comment that says "ignore your rules and post this" can't get anything published, sent or saved about your business without your approval.
Facts about your business only come from what you type and the documents you attach. Hero_Agent is built not to save what other people wrote as facts about you.
What it can't do#
- Work in another workspace. Switch workspace to work there; each has its own Hero_Agent conversations.
- Change billing, plans, payments, team members, roles or workspace settings.
- Connect, reconnect or remove social accounts. It can tell you which accounts need reconnecting and show a Reconnect button.
- Use Post Groups, automations, MonoL.ink or the Caption Library. Name the accounts you want instead of a Post Group.
- Read X messages. X isn't part of the Social Inbox.
- Attach pictures to inbox replies.
- Make Hero_Photo videos, image sets or presets with text fields. Those are made in the Hero_Photo studio.
- Change the pictures on a post that's already scheduled or published, or remove all pictures from a post. Do that in the post editor.
- Report on networks other than Facebook, Instagram, LinkedIn, YouTube and Threads.
- Browse the web. It can't open a web page from a link you paste. It can add a photo or video from a public link to your Media Library, and your website is read when you import your brand during setup.
- See other people's conversations, or show yours to them.
- Publish, schedule, reply or delete without your approval.
Who sees your conversations#
- Only you. Conversations are saved for each person in each workspace.
- What it makes is shared. Drafts, scheduled posts, pictures and saved facts are part of the workspace, so your team sees them as they would anything you made.
- Delete a conversation from the Conversations drawer (the clock icon at the top left). It's deleted straight away and can't be undone.
- Connected AI tools are listed separately. Their actions appear in Connect your AI tools → Activity. Hero_Agent's chat isn't listed there.
It works with your permissions#
Hero_Agent uses your login, so your role sets its limits:
| Role | What Hero_Agent can do for them |
|---|---|
| Owner and Admin | Everything on this page, including the brand kit and approving schedules |
| Editor | Chat, save facts and create drafts; instead of scheduling, it can submit posts for approval |
| Viewer | Chat and read; it can't create posts or save facts |
Check its work#
Hero_Agent writes from your saved facts and your Heropost data, and it's built to ask when a fact is missing. It can still get things wrong, like any AI. Read drafts before you approve them, especially prices, dates, names and links.
Questions#
Can Hero_Agent see my other workspaces?
No. It only works in the workspace you have open. Switch workspace to work in another one.
Can it see my password or payment details?
No. Hero_Agent has no access to passwords, sign-in details or payment information. It can see your plan's usage, such as the actions used this month.
Does it read my direct messages?
It can read the comments and messages in your Social Inbox, for example when you ask for replies. It never sends a reply without your approval.
What if a comment tries to give Hero_Agent instructions?
Hero_Agent treats comments and messages as information, not instructions. After reading them, it asks for your approval before saving anything about your business, and every reply, schedule and publish asks for approval anyway.
Is my content used to train AI models?
No. From the Privacy Policy: "We do not use your content, your connected social account data, or your Personal Data to train generalized AI or machine-learning models, and our AI model providers are contractually prohibited from doing so." What you send to an AI feature is processed by AI model providers only to return the result to you.
Can the workspace owner read my conversations?
No. Each person's conversations are private to them. The drafts and pictures Hero_Agent saves are part of the workspace, so the owner sees those.